I am a wine lover, and I really enjoy the experience of walking in a liquor store and going through the process of wine selection. As I want to give the impression that I am a wine expert, I always decline help from liquor clerks – unless I have a specific gift to make or ...

I read the Canadian Marketing Association blog the other day; a post sparked my curiosity and I want to share it. It is about Catholicism and its attempt to have better Communication/ Marketing strategies. As the post said: “Nobody needs Marketing more than the Catholic church“.  I’m from a Catholic family in the Province of ...

As an athlete, I am stimulated by those who dedicate their life develop their body, build their mental strength and compete hard to have their moment of glory.  These athletes give their soul to what they do best and love: sports. They have one goal, to compete and win. The summer Olympics 2012 are on ...

I have a new obsession: playing with my HD Hero 2 camera, by Go Pro, that I recently received as a gift. I have many digital cameras already, but this one is a very special one: it captures images and videos while I am practicing my favorite and extreme sports. The beauty of this fantastic ...

I’ve been quiet on my blog recently. Most of you might think it’s because of my kiting addiction; you are partly right but it’s also because I’ve been busy helping my friend’s company with a little branding issue. It was a great coincidence since I recently assisted to a conference given by The Canadian Marketing ...

Last week, I came across the Canadian Blog Award 2011. It certainly picked my curiosity, and I took the time to check the winners in each category. Since I am very competitive, I wanted to check particularly the business ones. Now that my mailbox will soon be loaded with a bunch of new blog posts ...

Do you remember my post about Fiverr, a social media platform where you can buy or sell a service for 5$? Here is a little reminder: for 5$, you can buy among other things Twitter Followers, comments on your blog, good reviews for a product, a drawing of yourself, a logo, a blog post about ...

Have you ever been in South East Asia? If so, you’ve heard the expression: “Same, same”? As you might know, I just came back from Vietnam, a chaotic world where people are trying to make a living by among other things selling handicraft to tourists. It is a paradise for travelers who want to come ...

Life goes too fast and most of us are busy with a full-time job, sport training, freelance contracts, family responsibilities, pet grooming, etc. I feel like summer passed by rapidly; on top of that, September has been occupied with networking events, conferences and new potential projects. I recently read a post on the Canadian Marketing ...

I received a text message the other day from my spouse telling me that Una Pizza is on Twitter (@UnaCalgary). He wrote: “their marketing strategy is to write about the wait time for a table, a proof Twitter and smart phones will kill pagers and waiting lines sooner or later!” He didn’t know that I ...